The Big O is the perfect couples sex toy for first-time users or anyone curious to try their very first cock ring – it's easy to use, fun to try, and packs enough power to help couples come together! Made of lab-tested, body-safe SEBS, the stretchy ring is designed to fit comfortably, holding the vibrator in position and trapping blood in the penis to maximize the firmness of the wearer's erection and help delay ejaculation. The removable vibrator fits snugly in the ring's stretchy sheath, which is textured with nubby pleasure ticklers to enhance sensation for both the wearer and their partner.

This special edition of the best-selling ring is from the ColorPoP collection, which features best-selling Screaming O toys in a range of vibrant colours.

The water-proof vibrator's motor buzzes at three speeds, plus a pulsation function perfect for teasing foreplay, all controlled with a single, easy-to-press button. It is powered by 2 AG13 batteries (included with the toy).

• Petite but powerful multi-speed vibrator
• 3 speeds plus 1 pulse pattern
• Lab-tested, 100% body-safe clear SEBS ring and ABS bullet
• Waterproof
• 45+ minutes of battery life